Digital Account Executive

Position:Digital Account Executive

Department: Account Management

Reports directly to:

SUMMARY:

The Account Executive works within the Account Management team as the key day-to-day implementer of communications programmes - providing some strategic input， project planning and implementation， financial management and administration support

KEY RESPONSIBILITIES:

· Provide general day to day support to Management and Account Management teams.

· Act as a liaison with internal and external departments， and develop accurate and realistic creative， print， production and other briefs as necessary

· Produce comprehensive and accurate reports and project outlines (e.g.: WIP’s， project plans， timelines etc)

· Understand the creative， print and production processes. Accurately assess all work of internal and external departments， and provide corrective guidance where necessary

· Keep his/her immediate line manager informed of all activity that is relevant to their business

· To manage his/her time effectively to ensure a timely completion of projects

· Accurately estimate and bill all work

· Track， monitor and report on a running basis the status of all jobs as defined by the client and his/her manager

· Ensure an understanding of the client’s business and marketing objectives， specifically the programmes on which he/she is working.

· To have a good working relationship with the clients personnel

REQUIRED SKILLS:

· Grasp of interactive marketing and digital media practice， better to be interested in CRM and direct marketing as well.

· Thorough understanding of agency functions

· Strong communication skills

· Excellent organizational， time and self management skills

· Detail oriented， with excellent follow through skills

· Strong sense of initiative and ability to work under pressure

· Sound qualitative & quantitative analytical skills

· Knowledge of all agency functional areas; including research， creative， production， media， interactive， database and technology services

· Excellent oral and written communication skills.

· Must be fluent in speaking， reading and writing English and Mandarin

PREFERRED QUALIFICATIONS:

· Tertiary qualification in Marketing/Advertising.

· Comprehensive understanding of general marketing practices

· Strong computer skills， proficient use of Microsoft Office (including PowerPoint)， Outlook and Internet